by Emily Hirsh | Feb 11, 2020 | Podcast
TweetSharePinShare33 Shares Planning a live event in 2020? I haven’t shared live event strategies before – but actually, Team Hirsh launches live event marketing strategies on the regular! And right now, we’re in the middle of marketing our own LIVE event (read...
by Emily Hirsh | Feb 6, 2020 | Perfect, Podcast
TweetSharePinShare33 Shares The reality is, most of your sales will come from someone who has multiple touchpoints with your brand. But not everyone strategizes for this! Let’s say, approximately 1-3% of your leads convert to a sale post-webinar (the actual...
by Emily Hirsh | Feb 4, 2020 | Podcast
TweetSharePinShare44 Shares Very few entrepreneurs are able to have the level of focus necessary to master + scale a marketing strategy. Because, quite frankly – it’s hard to whittle down the good ideas that keep coming, to only a few that you put every ounce...
by Emily Hirsh | Jan 30, 2020 | Podcast
TweetSharePinShare0 Shares My brand NEW book Ignite Your Impact is out today! What. The. Accomplishment. I started writing this book in September 2019. And in less than six months, we’ve successfully self-published my first-ever “product.” This 100+ page explanation...
by Emily Hirsh | Jan 28, 2020 | Podcast
TweetSharePinShare0 Shares If you’re the CEO of your company, you’ve likely used what I’m calling, “entrepreneur intuition,” to get there. (And if you’re not quite “there” yet, wherever you want to be – you’ll need this mindset to get going!) I believe...
by Emily Hirsh | Jan 23, 2020 | Perfect, Podcast
TweetSharePinShare0 Shares You know you need to track data to know whether your marketing efforts matter… (I’ve talked about it often enough!) But, do you know which numbers to track – and WHY? Too many people gather “all” the data, just to have metrics in the...
by Emily Hirsh | Jan 21, 2020 | Plan, Podcast
TweetSharePinShare0 Shares Any marketing strategy you execute is only as strong as your foundation. That seems simple enough, right? But so many people get this wrong. Your “foundation” includes more than a solid strategy for ads – when I say “build a solid...
by Emily Hirsh | Jan 10, 2020 | Plan, Podcast
TweetSharePinShare0 Shares You should never launch any marketing campaign without first defining your GOAL numbers… even if you’re selling something for the first time + have zero historical data to work with! This is vital to determining whether or not it works (and...
by Emily Hirsh | Jan 10, 2020 | Plan, Podcast
TweetSharePinShare0 Shares If you’re an entrepreneur of any kind, you likely have a hard time giving up on possibility… This is both your greatest gift + your most detrimental weakness. That’s why I want you to ask the question (right now!)… “Am I turning down...
by Emily Hirsh | Jan 9, 2020 | Plan, Podcast
TweetSharePinShare0 Shares Marketing that converts requires only 3 things: a stand-out offer, messaging that connects, and unique, custom-built strategy…. PRODUCT. MESSAGING. STRATEGY. That’s it! No fancy “ninja” skills that only an ads strategist knows about. (And...
by Emily Hirsh | Jan 7, 2020 | Perfect, Podcast
TweetSharePinShare0 Shares Before you get too far into planning your “2020 business goals,” I want to remind you… Don’t forget to nurture those leads you bring in (and therefore keep them around long-term!). It’s a massive mistake to focus ONLY on your front-end...
by Emily Hirsh | Jan 2, 2020 | Perfect, Podcast
TweetSharePinShare0 Shares You want consistent sales, right? We all do. But in order to have consistent sales, YOU have to be consistent in your marketing – especially with building your warm audience. You do this by consistently creating Value Content every...
by Emily Hirsh | Dec 27, 2019 | Podcast, Polish
TweetSharePinShare2727 Shares You might think you’re being obvious about what you sell + how someone can purchase… but you’re likely not (OR, you can be even more obvious!). How many times have you answered the same question 3 times on the same webinar? That’s what...
by Emily Hirsh | Dec 26, 2019 | Podcast, Polish
TweetSharePinShare0 Shares Before you get too far into planning your “2020 business goals,” I want to remind you… Don’t forget to nurture those leads you bring in (and therefore keep them around long-term!). It’s a massive mistake to focus ONLY on your front-end...
by Emily Hirsh | Dec 24, 2019 | Podcast, Polish
TweetSharePinShare77 Shares The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. (If this is your ICA, you’ve likely struggled with this from the beginning.) So then, how do you provide enough “nurturing” to build a...
by Emily Hirsh | Dec 19, 2019 | Podcast
TweetSharePinShare77 Shares I’ve spent more than 2 years building the systems and processes necessary for the service-side of my business (i.e. the client-facing members of Team Hirsh) to genuinely, truly excel beyond expectation. But, I’ve neglected my internal...
by Emily Hirsh | Dec 17, 2019 | Podcast, Polish
TweetSharePinShare77 Shares If you ask me about the 2020 goals for my business, all I have to say is… I want to simplify everything + make it even better! (I know that sounds boring, but playing the long-game in business means staying focused.) Here’s what I mean:...
by Emily Hirsh | Dec 12, 2019 | Plan, Podcast
TweetSharePinShare77 Shares Simple marketing strategies will beat half-baked complicated ones EVERY day of the week. And the foundation to all good (i.e. successful) marketing? Listening to YOUR customer (and responding to her feedback). (That’s why we create custom...
by Emily Hirsh | Dec 10, 2019 | Podcast
TweetSharePinShare77 Shares I started my “real” business (i.e. growing my team) two years ago, and at that point, it was almost entirely about growth. My profit margins were great (like 80 percent!), and it honestly felt like things could only go up, up, up from...
by Emily Hirsh | Dec 5, 2019 | Plan, Podcast
TweetSharePinShare77 Shares You know the difference between cold, warm, and hot traffic. But do you know which marketing strategies work best for each? This is an important detail that too many business owners neglect. Because really, it just takes some thoughtful...
by Emily Hirsh | Dec 3, 2019 | Plan, Podcast
SHOW NOTESHow often have you taken the “best” advice from a business coach (or colleague or friend)… only to find out later, it was completely WRONG for you? It happens to the best of us, honestly.Because it *seems* simple to replicate what works for someone else....
by Emily Hirsh | Nov 29, 2019 | Plan, Podcast
SHOW NOTESMy goal is always to simplify marketing so you can take smart, quick action – because honestly, marketing is NOT as complex as people say. The complicated strategies are often just a distraction.So today, I’m giving you a simple way to think through...
by Emily Hirsh | Nov 26, 2019 | Podcast, Polish
SHOW NOTESOne of the best parts of my job is sharing the wins + hard lessons from 60+ influencer accounts… with YOU!And today we’re talking about affiliate marketing during a live launch.Here’s what happened recently… Last quarter we had two separate clients live...
by Emily Hirsh | Nov 21, 2019 | Podcast
SHOW NOTESI’ve been off social media for 1 month now, and I’ve never been more present in my life + business. It sounds like a dramatic change (especially for the CEO of a company that strategizes ads on social media… ). But, our addiction to scrolling the ‘gram...
by Emily Hirsh | Nov 19, 2019 | Plan, Podcast
SHOW NOTESThere’s a lot of talk about the “Next Best Thing!” in marketing. And you’ll notice, it’s different depending on who you’re talking to (and what they’re selling). If you’re feeling stuck, confused, and overwhelmed with all the ‘noise,’ please know that you’re...
by Emily Hirsh | Nov 14, 2019 | Plan, Podcast
SHOW NOTESThere’s a trend happening right now in online business where entrepreneurs are choosing to build out in-house marketing teams v hire an agency. And honestly, it makes sense! There’s a lot of bad marketing agencies out there (because building one is hard!),...
by Emily Hirsh | Nov 12, 2019 | Plan, Podcast
TweetSharePinShare6262 Shares SHOW NOTES The word “funnel” has become almost taboo. And honestly, most people are confused about what it actually means. So let me set the record straight. Everyone has a funnel, because a “funnel” is just a customer’s...
by Emily Hirsh | Nov 9, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES I share very openly about the mistakes I’ve made in building my team, because I hope it prevents you from doing the same things. So, here’s a vulnerable admission to a big mistake: Until recently, I’ve been expecting my team to...
by Emily Hirsh | Nov 5, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES If you’re a visionary entrepreneur (and if you’re here, you likely are!), you will never, ever have a shortage of ideas. I promise. Your ‘brand new idea’ or this ‘once-in-a-lifetime opportunity’ might feel like the next best...
by Emily Hirsh | Oct 31, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES Last month I traveled a lot, which meant I asked my team to function without me over and over again. And here’s what I realized: That’s totally possible, IF we work out a few kinks. Taking a week-long vacation to write my book...
by Emily Hirsh | Oct 29, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES There’s an old saying in the marketing world, “With good marketing, you can sell anything!” And here’s my 15-minute speech about why that’s WRONG. Yes, you can market a bad product or service for a limited time – but...
by Emily Hirsh | Oct 24, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES I wrote a complete book within 2.5 days on a quick trip to Hawaii… That sounds crazy, right? But, thanks to Angela Lauria and her program, Author Incubator, I will soon cross “publish a book!” off my bucket list! So, this...
by Emily Hirsh | Oct 22, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES You’ve likely heard the phrase, “The customer is always right!” But guess what? That’s, um… NOT true. The customer is not always right. (And actually, s/he’s often WRONG.) Here’s an important distinction to make: YOU are the...
by Emily Hirsh | Oct 17, 2019 | Podcast, Polish
TweetSharePinShare77 Shares SHOW NOTES The people who ‘warm up’ their audience see better results with their launch, hands down. The people who regularly engage + connect with their warm audience (i.e. email list, social media followers, podcast listeners) generally...
by Emily Hirsh | Oct 15, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES Nobody talks about the detailed ups + downs of growing a MULTI-million dollar business… But, we freaking *need* to, because it’s not as ‘pretty’ as growing past your first $100K. Million-dollar business owners face discomfort....
by Emily Hirsh | Oct 10, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES My team recently created a 27-page document filled with DOs + DON’Ts for Facebook ad approval – following the ‘Facebook Apocalypse’ of August/September 2019. These are the nitty gritty details that sometimes take down whole...
by Emily Hirsh | Oct 8, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES When you’re in a live launch model, all your time is spent launching or preparing to launch. Which means, you have to be organized to really maximize your results. Yes, live launching can be incredibly exhausting. But if you...
by Emily Hirsh | Oct 3, 2019 | Perfect, Podcast
TweetSharePinShare77 Shares SHOW NOTES The difference between successful ads + failed marketing is not what you think. Goal-breaking ads are NOT the result of finding the best audiences, using the latest ‘ninja’ strategies, and knowing the best technique… Those things...
by Emily Hirsh | Oct 1, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES Not every “influencer” is a high-quality leader. And often, there’s a major gap between the go-getter visionary + her ability to lead a team. (I know this, because it’s true for me – and for so many influencers I know.) The...
by Emily Hirsh | Sep 26, 2019 | Perfect, Podcast
TweetSharePinShare77 Shares SHOW NOTES So you’ve started tracking your results from ads daily, weekly… but what are you doing with the data? How do you know what it means, really? Tracking your immediate results is one thing (i.e. what’s happened in one week?). But...
by Emily Hirsh | Sep 24, 2019 | Podcast, Polish
TweetSharePinShare77 Shares SHOW NOTES Information is not hard to find. And believe it or not, that’s not why people pay attention to you. You can find basically anything on the internet at this point. And yet, your followers read your emails, and ask you questions,...
by Emily Hirsh | Sep 19, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES Feeling frustrated with your one-man ads ‘team’? Tired of DIYing ads… only to waste your time + money? There comes a point in business when you’re ready to hire out your marketing – but when? And how do you know when you’re...
by Emily Hirsh | Sep 17, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES “You’re both successful and happy… but, how?” I hear this question more often than not – so today, I’m taking you behind-the-scenes of my daily life. Because, yes, you can be BOTH. You can have it ALL (though, you likely...
by Emily Hirsh | Sep 12, 2019 | Podcast, Polish
TweetSharePinShare77 Shares SHOW NOTES This question comes from our IGNITE support call – but it’s one every entrepreneur I know has grappled with, at least once… “What if I’m not selling to every lead on my list? Do I create a downsell/upsell offer?” My advice...
by Emily Hirsh | Sep 10, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES If you’re an entrepreneur who hates feeling boxed in by calendars, schedules, systems, processes… you’re normal. And yet, you really need those things to scale your business! I’m the rare breed of CEO who scores high in...
by Emily Hirsh | Sep 5, 2019 | Plan, Podcast
TweetSharePinShare77 Shares SHOW NOTES Not enough entrepreneurs know their numbers well enough to make accurate, REALISTIC projections (and therefore a budget) – but that changes today! In this episode, we’ll review the “how to” of setting your ads budget using...
by Emily Hirsh | Sep 3, 2019 | Perfect, Podcast
TweetSharePinShare77 Shares SHOW NOTES Marketing is an intricate puzzle of moving parts. And sometimes it’s confusing to pinpoint the exact “problem” that needs fixed… Is it the ads or your funnel? These parts have to work together, but also separately. Think about it...
by Emily Hirsh | Aug 29, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES This is a common misstep by so many entrepreneurs… near constant switching from one thing to another. I’m talking specifically about your marketing strategy here (but head back to episode 26 for more about how this relates...
by Emily Hirsh | Aug 27, 2019 | Perfect, Podcast
TweetSharePinShare77 SharesSHOW NOTESI hear this question time and again from current + potential clients… “When will I start to see results with my ads?”Well, the reality is… it varies! And it depends! (I know that’s not what you want to hear! But I’m not here to...
by Emily Hirsh | Aug 22, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESWhat if your warm traffic converts but cold traffic does not? Should you forget launching a cold traffic funnel?NO! Definitely not. I’m here to tell you, #1. This is completely normal. Your warm traffic will always convert better,...
by Emily Hirsh | Aug 20, 2019 | Podcast
TweetSharePinShare1010 Shares SHOW NOTES I’m frustrated with the lack of high-quality options in marketing for the in-betweeners… The business owners who have a solid foundation, but whose product isn’t proven (yet). This is a large group of people looking for a...
by Emily Hirsh | Aug 15, 2019 | Podcast
TweetSharePinShare1919 Shares SHOW NOTES Your problems don’t get smaller or go away as your company grows. They actually get bigger – especially when you’re the cause… So here’s what happened: I messed up a few months ago by ditching my own processes. And my...
by Emily Hirsh | Aug 13, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESI study highly successful business owners for a living. I follow Rachel Hollis’ Facebook Lives + listen to Brooke Castillo’s podcast + watch Amy Porterfield’s Instagram Stories…Here’s what all these people have in common:...
by Emily Hirsh | Aug 8, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESYou likely know that polarized marketing works better – but it’s still really, really hard to do (especially for the recovering people pleasers, i.e. me!).In the increasingly saturated world of online courses + coaching...
by Emily Hirsh | Aug 6, 2019 | Podcast
TweetSharePinShare99 Shares SHOW NOTES Be careful signing a contract or making a purchase of anything with a “results guarantee” on the price tag – especially if it comes with a timeframe. This should be a huge RED FLAG. Alarm bells should be ringing. Why?...
by Emily Hirsh | Aug 1, 2019 | Perfect, Podcast
TweetSharePinShare9090 Shares SHOW NOTES When I’m teaching The Hirsh Process, online or at events, I like to start with the question, “Can you define your marketing ‘success’?” And usually, only a handful of people even know what I mean. Even the billion-dollar...
by Emily Hirsh | Jul 30, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES “How do you get so much done in a 30-hour work week? How does your Team accomplish so much in one year?” Well, as usual, there’s a process behind it – and in this episode, I’m sharing all the details behind my time...
by Emily Hirsh | Jul 25, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESMy company is well-known for doing things differently. And our data-driven process behind “how to set your ad budget” is one of the best examples of this.Most ads agencies start with, “How much money do you want to spend?” But, I...
by Emily Hirsh | Jul 23, 2019 | Podcast, Polish
TweetSharePinShare9090 SharesSHOW NOTESThis is a question I never thought to answer, but it’s a common one: “When should I go evergreen with my funnel?”Now, evergreen funnels are typically the ‘sexier’ option – but remember, nothing is for everyone! (In this...
by Emily Hirsh | Jul 18, 2019 | Perfect, Podcast
TweetSharePinShare77 SharesSHOW NOTESThis is a common problem, because it’s really hard to get right, especially the first time.But, if you’re following a proven webinar funnel strategy + your offer is solid, the problem with your funnel is likely (yes, I’m saying it...
by Emily Hirsh | Jul 16, 2019 | Podcast
TweetSharePinShare1414 SharesSHOW NOTESI used to brag about this, but it was a mistake (and listen up, because – it’s a common one!).Until recently, I organized my company so that only one person ever reported to me. The reason is, I tasted freedom! I loved...
by Emily Hirsh | Jul 11, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESSolopreneurs, I’m talking to you. This needs to be said, even though not many people are talking about it:Marketing should be an above-the-line expense.Or, said differently – you should be intentionally (+strategically)...
by Emily Hirsh | Jul 9, 2019 | Plan, Podcast
TweetSharePinShare197197 SharesSHOW NOTESOne of my Core Beliefs is this: If you have a crappy product or a broken funnel, ads can’t help you. (And yet, so many entrepreneurs find themselves chasing “the next best thing” in marketing, only to neglect what matters...
by Emily Hirsh | Jul 5, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESYou should be tracking your delivery metrics every. single. day.Your “delivery metrics” will be specific to your business. You might track your retention rate, your refund rate, or your student success rate – but whatever...
by Emily Hirsh | Jul 2, 2019 | Podcast
TweetSharePinShare99 SharesSHOW NOTESOur course launch is officially complete – and I’m happy to report: We crushed our goals, EVEN with an unproven product!This episode is all about how (with some “take action” advice for anyone trying to sell a brand-new...
by Emily Hirsh | Jun 27, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESYou want to hear how I’m building my team virtually. And honestly, I think it’s so important – my team is the FOUNDATION to reaching our potential as a company.We’re an all-virtual team with 30+ members and 65+ clients...
by Emily Hirsh | Jun 25, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESDoors to IGNITE (our mega-course in marketing + ads) close soon! Here’s why you want to jump inside:I didn’t do this by myself. (You read that right – this course is not my own.)My team created IGNITE with me, and that’s what...
by Emily Hirsh | Jun 21, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESThe best way to learn marketing is by doing it, but – it’s not as easy as just diving in.There’s a science behind marketing that works. And the reason you haven’t figured it out yet is this: Until now, no one has offered a...
by Emily Hirsh | Jun 18, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTES…and the best part? They’re now making $1M+ monthly and scaling!Now, there’s one caveat here (and this is IMPORTANT!): This client/partner knew their product would sell, because they had already proven its viability with...
by Emily Hirsh | Jun 13, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESThis is a Hirsh Marketing company record!One of our clients recently spent less than $500 ad spend to make $100k+ in sales (that’s 29,114% ROI, you guys).What made these ads so successful? I’m sharing our ‘lessons learned’ inside...
by Emily Hirsh | Jun 11, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESWhen you think of the Big Names in your industry, do you think, “I can do that, too!” or do you say, “NO WAY! Rachel Hollis, Marie Foleo, Tony Robbins.. They have something I don’t have, and that’s what makes them successful.”Too...
by Emily Hirsh | Jun 6, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESManaging $12M+ ad spend annually (for 70+ influencers!) provides quite a lot of insight around what’s working + not working in marketing today.If you receive our Hirsh Marketing Report you’ve read a snippet of this information...
by Emily Hirsh | Jun 4, 2019 | Podcast, Polish
TweetSharePinShare77 SharesSHOW NOTESI’ve been doing this since I started creating ads, and yet – it’s often hugely overlooked by even the smartest entrepreneurs.I’m talking about… building in a limited time sale (a flash sale!) to re-sell one of your current...
by Emily Hirsh | May 30, 2019 | Podcast
TweetSharePinShare1616 SharesSHOW NOTESI used to say people need nurturing before they get on the phone with you. But now, that’s not always true.As long as you provide value (even on the phone call!), that’s sometimes all the nurturing your client or customer needs....
by Emily Hirsh | May 28, 2019 | Podcast, Polish
TweetSharePinShare77 SharesSHOW NOTESYou’ve heard me and everyone else repeat the mantra, “FOCUS on one step at a time.”But you’re a visionary, which means – you have so many ideas! Honestly, you’re never going to feel like you’re doing ‘enough,’ and you’ll...
by Emily Hirsh | May 23, 2019 | Perfect, Podcast
TweetSharePinShare1717 SharesSHOW NOTESBefore you scale your funnel, you need to prove that it works! This is true for any new funnel – whether you’re brand new to business or you’ve been in business for decades.How do you do “prove it”? Well, you might not like...
by Emily Hirsh | May 21, 2019 | Podcast
TweetSharePinShare0 SharesSHOW NOTESSome people say you can market anything, but I disagree. If you’re marketing a crappy product or service, people will talk about how you don’t deliver – and that makes your ‘real’ success a whole lot harder.In this episode,...
by Emily Hirsh | May 16, 2019 | Podcast
TweetSharePin1Share1213 SharesSHOW NOTES*SPECIAL GUEST EPISODE*If you have a quality product, marketing will always work. It’s only a matter of time. But, are you ready + willing to wait?Our most successful clients trust The Hirsh Process, because it works. That means...
by Emily Hirsh | May 14, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESHirsh Marketing manages $1M+ in ad spend every month – which means we have access to all kinds of data that shows us what’s working (and not) in social media marketing.In this episode, I’m walking you through the TOP 3 ads...
by Emily Hirsh | May 9, 2019 | Plan, Podcast
TweetSharePinShare77 SharesSHOW NOTESOne of the biggest conversations we’re having with clients right now is – How can you customize the Customer Journey + Value Ladder to YOUR audience and the price of YOUR products?No matter what “they” say, you should never,...
by Emily Hirsh | May 7, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTESWe’re planning our own budget for the upcoming launch of a brand new course – which means, we don’t have any data to pull from.How can we plan ahead, realistically?Well, this episode is all about “how to budget” without data,...
by Emily Hirsh | May 2, 2019 | Podcast
TweetSharePinShare0 SharesSHOW NOTES*SPECIAL GUEST EPISODE*Ads Manager Vanessa is bringing you strategy that’s new (even to me!).If you’re curious about how to use the data Facebook collects, this episode will provide all the clarity you need. Vanessa details some...
by Emily Hirsh | Apr 30, 2019 | Perfect, Podcast
TweetSharePinShare77 Shares SHOW NOTES “If you fail to understand your audience, then you’re probably going to fail to create a customer journey that is for them.” Let’s say you have a good product or service, but your funnel isn’t “working,” or your ads aren’t...
by Emily Hirsh | Apr 25, 2019 | Podcast
TweetSharePinShare77 SharesSHOW NOTES“I’m always going to be improving myself as a leader, but I want to empower and give my leaders and my managers the ability to also improve themselves.”I’m no longer the most important person in my company. I’m completely removed...
by Emily Hirsh | Apr 23, 2019 | Perfect, Podcast
[smart_track_player url=”http://traffic.libsyn.com/hirshmarketingunderground/Episode_66_Edited.mp3″ background=”#ffffff” ]TweetSharePinShare77 SharesSHOW NOTES“Retargeting ads don’t need to be complicated. You don’t need 25, you just want to...
by Emily Hirsh | Apr 18, 2019 | Podcast
TweetSharePinShare77 Shares SHOW NOTES "You don’t want to go into your launch already below your numbers that you would need to meet your goal. So how do you figure out your numbers that you would need to meet your goal? You would work backwards." Today we’re going...
by Emily Hirsh | Apr 16, 2019 | Podcast
TweetSharePinShare0 Shares*SPECIAL GUEST EPISODE*People are catching on to ads on social media – so the only ads that *work* are the ones that appear genuine, unique, and natural.This is especially true on Instagram stories (which is basically the NEW newsfeed;...
by Emily Hirsh | Apr 11, 2019 | Podcast
TweetSharePinShare77 SharesIt’s hard to keep up with the Facebook algorithm changes – but that’s our job here at Team Hirsh. And today I’m talking about the major algorithm changes that have happened recently ( from late 2018-early 2019).You’ve likely noticed...
by Emily Hirsh | Apr 9, 2019 | Podcast
TweetSharePinShare77 SharesIn marketing and in business, decision-making comes from looking at the numbers – as though you’re an “investor” in your company (shoutout to Alex Charfen’s Billionaire Code for this rhetoric!).I’ve successfully built a company where...
by Emily Hirsh | Mar 26, 2019 | Podcast
TweetSharePinShare77 SharesThere’s no way to “scale with intention” that doesn’t involve making decisions with your data. And there’s no way to get data besides spending money on ads. (That’s just a simple marketing truth, even if it’s not what you want to hear.)So,...
by Emily Hirsh | Mar 21, 2019 | Podcast
TweetSharePinShare77 Shares If you’re paying attention (and even if you’re not!), there’s a MAJOR change within Facebook ads that you need to know about… Campaign Budget Optimization (CBO) is taking over by September 2019. And in this episode, Senior Strategist...
by Emily Hirsh | Mar 19, 2019 | Podcast
TweetSharePinShare77 SharesWhat’s more important than launch week? Everything you do before and after.That’s what makes or breaks your success – especially as an influencer in 2019 (in an increasingly saturated marketplace).In this episode I’m jumping into...
by Emily Hirsh | Mar 14, 2019 | Podcast
TweetSharePinShare77 SharesMy whole team works remotely, and I made that hiring decision on purpose. So, if you’re unsure whether virtual teams work well or you question how it’s possible – this episode is for you.I say this again and again, but – my team...
by Emily Hirsh | Mar 12, 2019 | Podcast
TweetSharePinShare77 SharesIf you’re here, you know this already… Podcasts are an amazing source of visibility for your brand, because everyone’s listening!The reality is, listening to a podcast nearly topples Facebook lives, because that’s what people want right now...
by Emily Hirsh | Mar 7, 2019 | Podcast
TweetSharePinShare77 SharesThink about how you spend time on social media. If you’re anything like the rest of the world, you watch Instagram stories first (and maybe, only).Which is to say… If you’re not on Instagram stories already, you need to start right now!...
by Emily Hirsh | Mar 5, 2019 | Perfect, Podcast
[smart_track_player url=”http://traffic.libsyn.com/hirshmarketingunderground/Episode_52_edited.mp3″ background=”#ffffff” ]People often ask me, “How does your Team create ad creative that converts? Can you share your template?”Now, if you’ve...
by Emily Hirsh | Feb 28, 2019 | Podcast
TweetSharePinShare0 SharesFacebook reporting of your results can be up to 30 percent off. And third party reporting services are often inaccurate, too – or at least frustrating, confusing, and expensive.This is why Team Hirsh has created an in-house solution for...
by Emily Hirsh | Feb 26, 2019 | Podcast
TweetSharePinShare77 SharesPeople are trained to ignore ads. (You, too, honestly.)Just like switching the TV channel or changing the radio station, people will simply scroll past anything that appears like an ad on Facebook or Instagram….Unless you utilize this...
by Emily Hirsh | Feb 21, 2019 | Podcast
TweetSharePinShare77 SharesHow far in advance do you plan for a launch? And what do you do during the “pre-launch” period?Let me tell you this: What you do + how you show up in the months before your big launch will make or break your results. (I’m talking about the...
by Emily Hirsh | Feb 19, 2019 | Podcast
TweetSharePinShare77 Shares*Today’s topic is controversial (and it’s different from my usual marketing advice).*Here’s the truth: Building an online empire is hard work. Selling a digital product requires your time AND money. (Yes, you read that right.)In this...
by Emily Hirsh | Feb 14, 2019 | Podcast
TweetSharePinShare77 Shares*SPECIAL GUEST EPISODE*Wanna get to know Team Hirsh a little better? I’m so excited to introduce the genius behind some of our biggest client accounts – Senior Strategist, Roger!In this episode, Roger explains the NEW testing phase...
by Emily Hirsh | Feb 12, 2019 | Plan, Podcast
[smart_track_player url=”http://traffic.libsyn.com/hirshmarketingunderground/episode_46_edited.mp3″ background=”#ffffff” ]TweetSharePinShare77 SharesHow many funnels should a *successful* business have? How many products should you sell? How...
by Emily Hirsh | Feb 7, 2019 | Podcast
TweetSharePinShare77 SharesYes, webinars work – but not for everyone. The better question is – Will a webinar work for YOU?In this episode, I’m answering the ever-prominent questions, “Do webinars still work?” and “How do I know whether a webinar will work...
by Emily Hirsh | Feb 5, 2019 | Podcast
TweetSharePinShare77 SharesHere’s the good news: What you do today will pay off 6-12 months from now… if you do it right.(I’m talking about marketing here, but really, this applies to so many parts of your business!)In this episode I’m talking about the difference...
by Emily Hirsh | Jan 29, 2019 | Podcast
TweetSharePinShare77 SharesMy Team is well-known for ads that convert, but in this episode – I’m talking about our SECRET to why:Team Hirsh includes a full-house creative team! Copywriters, graphic designers, and a Creative Director whose superpower is whittling...
by Emily Hirsh | Jan 24, 2019 | Podcast
TweetSharePinShare77 SharesMarketing can be really overwhelming, especially if it’s not your main focus in business. And it’s easy to fall into the trap of using TEMPLATES, because everyone promises that theirs works, right?But, one of my core values is – NO...
by Emily Hirsh | Jan 22, 2019 | Podcast
TweetSharePinShare77 Shares*SPECIAL GUEST EPISODE* with Maria, our Director of Strategy.One of our newer clients had huge success in his first week working with us (think $4k in sales.. before ads!) all because of the customized strategy that our Director of Strategy,...
by Emily Hirsh | Jan 17, 2019 | Podcast
TweetSharePinShare77 SharesI’m creating a boutique marketing experience for every business owner who works with my team – even though we have 75+ clients! Wanna know how we do it?It’s all about the people I hire. And today I’m sharing the genius behind a hiring...
by Emily Hirsh | Jan 15, 2019 | Podcast
TweetSharePinShare99 SharesFacebook ads are the entrance into your funnel, right? Meaning, they’re not the whole strategy start to finish.On today’s episode, I’m taking you through a case study in failed marketing (i.e. the silo effect that happens when one company...
by Emily Hirsh | Jan 10, 2019 | Podcast
TweetSharePinShare22 Shares “I don’t want to be spammy and give a deadline.” I hear this time and again from potential partners, and.. I totally get that! I don’t want you to be inauthentic or scam your followers either. But, scarcity and urgency in your marketing is...
by Emily Hirsh | Jan 8, 2019 | Podcast
TweetSharePinShare22 Shares You’ve done the work to get the right people signed up for your webinar. They watched or they didn’t – but now they’re on your list! What’s next? How can you build up that ROI? On this episode I’m sharing the genius strategy behind...
by Emily Hirsh | Jan 3, 2019 | Podcast
What separates million-dollar business owners from the rest? I’ve got insider knowledge on 75+ influencers in this space, and I can tell you – it’s not what you think. They’re not crazy successful because they have the best funnel, or the best team, or the most...
by Emily Hirsh | Jan 1, 2019 | Podcast
Welcome to 2019! In our first episode of the new year, I’m sharing my predictions for what will (and won’t) work with digital marketing this year, in the age of hesitant buyers + a saturated marketplace. If you’re ready to snowball your success, this episode is packed...
by Emily Hirsh | Dec 28, 2018 | Podcast
It can be really tricky to scale ads quickly enough, especially during a live launch. And here’s the thing: There’s a right way and a wrong way. (If you’ve ever run ads and had an UNsuccessful day one, you know this well! Every day after is harder and harder to catch...
by Emily Hirsh | Dec 27, 2018 | Blog, Facebook Ads
Recently, a new client discovered that for MORE THAN A YEAR, she was losing money with another agency because they were only using Facebook’s reporting methods. She spent tens of thousands of dollars on ads that were losing money. All because she based her decisions...
by Emily Hirsh | Dec 26, 2018 | Podcast
The entrepreneur curse that kills your marketing? Those 10,000 new ideas that steal your focus. Now, hear me out: You’re an entrepreneur, a visionary. Your ideas keep you afloat. But, if you try to make happen every single one, your business will fail. This episode is...
by Emily Hirsh | Dec 20, 2018 | Podcast
If you’ve got a webinar that leads to a high-ticket program, coaching or services, we’ve got the funnel HACK that will increase your sales (by 5-10 percent!). It’s no secret that webinar show up rates are on the decline. That doesn’t mean, though, that people don’t...
by Emily Hirsh | Dec 18, 2018 | Podcast
If you’re running ads to a webinar, your primary goal is to increase webinar attendance, right? That’s where your sales come from – the people who actually show up and hear what you say. Today on the podcast we’re talking about the 4 most effective ads to...
by Emily Hirsh | Dec 14, 2018 | Podcast
I’m closing the doors to new partners on December 21 (until early next year). That’s almost unheard of in the marketing world, but it’s a decision you should consider, too. A lot of digital marketers are really good at selling their product...
by Emily Hirsh | Dec 12, 2018 | Podcast
SPECIAL EPISODE Today’s episode is a special announcement about my company. Hirsh Marketing is making a huge pivot from “ads agency,” because we’re MORE than an agency (and always have been). In fact, we’re shifting our language to reflect a movement toward...
by Emily Hirsh | Dec 6, 2018 | Podcast
Instagram is where it’s happening lately. But, not everyone is leveraging this for their marketing strategy – and even fewer people are doing this well. (Take a scroll through IG, and you’ll see what I mean.) In this episode, I’m talking about the basics of...
by Emily Hirsh | Dec 4, 2018 | Podcast
You’ve heard me say it before: One of my biggest pet peeves with other ads agencies is their narrow-minded focus. Too many marketers look at Facebook ads manager as your only measure of “success,” but that’s an incomplete picture! In this episode, I’m talking about...
by Emily Hirsh | Nov 29, 2018 | Podcast
You have 901 ideas for your business (or worse, you have more than one business). Once you begin one thing, you start another, and another. But what if I told you that’s what’s keeping you from hitting your goals? What if your inability to pick just ONE thing is the...
by Emily Hirsh | Nov 27, 2018 | Podcast
Don’t ditch your latest product or service, only because your ads aren’t converting to sales! What if it has nothing to do with your offer and everything to do with how you talk about it? Or who sees it? In this episode I’m taking you through the step-by-step process...
by Emily Hirsh | Nov 21, 2018 | Podcast
Will your ad costs go up during the holidays? Should you just TURN OFF ads for November/December? My answer is yes and no. In this episode I’m talking all about what to do with your ads during the holiday season. I’m answering all the questions you’ve been asking… Why...
by Emily Hirsh | Nov 19, 2018 | Podcast
How do you know when you’re ready to hire out ads? And do you hire one ads manager, or work with an agency, or create an in-house marketing team? In this episode, I’m breaking down the details of each, to help you compare your options. We’ll cover: When it’s okay to...
by Emily Hirsh | Nov 15, 2018 | Podcast
You know the holidays are a momentous time for business – but there are a few keys to successful promotions that sell. This podcast is all about how to set yourself up for success with a marketing plan fit for the holidays. I’m talking about… Your BEST audience...
by Emily Hirsh | Nov 13, 2018 | Podcast
Running ads is not rocket science. The hard part is growing a team to manage results as you’re scaling your business without dropping the ball. This is where an agency comes in, and a lot of talented, intelligent people have tried and failed to start and grow their...
by Emily Hirsh | Nov 8, 2018 | Podcast
Should you offer a challenge or a webinar? Which one is better? Which one will lead to the sale? Honestly, they both work, but it totally depends on WHO you serve and HOW you run your business. In this episode we’re defining the main differences between challenge +...
by Emily Hirsh | Nov 6, 2018 | Blog, growth, lifestyle
On a weekly basis we have trainings on the finer points of “The Hirsh Process,” and today I’m giving you a sneak peek into our behind-the-scenes. Since I started my company, and especially since working with bigger name clients, my team primarily focuses on...
by Emily Hirsh | Nov 6, 2018 | Podcast
You’ve been in this business long enough to know the basics of successful marketing. And you’ve been listening to the experts talk about the “best” strategies, the ones that are working for them and for their clients. But when you hear marketing advice from the...
by Emily Hirsh | Nov 1, 2018 | Podcast
So, you’ve followed the steps of The Hirsh Process, and you’re seeing huge success with your ads. Great! What’s next? You’re ready to scale. A lot of our clients come to us saying, “Okay, this worked really well – but how can we do better?” That’s the question...
by Emily Hirsh | Oct 30, 2018 | Podcast
You’re looking for an easy, cheap Facebook ad that’s crazy effective, right? (I hear that request so often in the online space!) Well, here it is. In this episode, I’m sharing the secrets behind one of our client ads that made $1 million from $1,100 ad spend! (Yup,...
by Emily Hirsh | Oct 25, 2018 | Podcast
You know the feeling: You launch a new campaign, and you’re stoked about this one! But a few days later, it’s just not doing what it should (i.e. bringing in leads and converting to sales!). Should you shut it down? Change the headline? The image? Should you re-work...
by Emily Hirsh | Oct 23, 2018 | Podcast
Wanna know the KEY difference between successful businesses and ones that fail right out the gate? A lot people don’t understand this, even though they’ve heard it before (you might even preach this to other people!). You see, there’s a lot of talk in digital...
by Emily Hirsh | Oct 18, 2018 | Podcast
Data reports don’t have to be scary! And actually, they’re vital to the successful growth of your business. Data is the end-all-be-all for making decisions with your marketing. In this episode, I’m walking you through all the data Team Hirsh tracks weekly for our...
by Emily Hirsh | Oct 16, 2018 | Podcast
Planning a live launch for a new offering? Every second of a live launch is super crucial so this episode is for you. I’m diving deep into an example ad campaign created for a beta course – and we’re optimizing results by avoiding the 3 most common mistakes...
by Emily Hirsh | Oct 11, 2018 | Podcast
Data reports don’t have to be scary! And actually, they’re vital to the successful growth of your business. Data is the end-all-be-all for making decisions with your marketing. In this episode, I’m walking you through all the data Team Hirsh tracks weekly for our...
by Emily Hirsh | Oct 9, 2018 | Podcast
You’ve heard me say this before: Facebook Live video is a crucial marketing tool for your business. And if you’re not already, you should be going live once a week – regardless of whether you’re just getting started with your marketing or you’ve been...
by Emily Hirsh | Oct 4, 2018 | Podcast
Ready to have your mind blown? In this episode, I’m sharing our SECRET step-by-step process to creating webinar funnels! Team Hirsh is all about retargeting ads for our clients because they’re cheap and effective. Learn how to perfect your own webinar funnels by using...
by Emily Hirsh | Oct 3, 2018 | Blog, growth, lifestyle
Do you look at your ad spending as one Big Picture? Or do you think about sales separately: sales from this webinar and sales from that opt-in? I encourage you to be intentional about your Big Picture Strategy. That’s one methodology I use with my clients, and it’s...
by Emily Hirsh | Oct 2, 2018 | Podcast
In this episode, I explain what The Hirsh Team does differently than any other ads agency or third party software out there: manual, daily tracking for your Facebook Ads! Join me as I go behind-the-scenes to explain the 6 things you should be tracking every day and...
by Emily Hirsh | Sep 27, 2018 | Podcast
How do you leverage sales ads during a live launch? This episode is packed with value! Learn the keys to running successful sales ads during a live launch, why they are so important and how to be successful without spending a ton of money. If you’re running a live...
by Emily Hirsh | Sep 25, 2018 | Podcast
What is the golden ticket to making ads successful no matter what? In this episode, you will get the inside scoop: we dive into case studies and talk about real results to answer this question. Key Points: 2:18 What really makes ads successful no matter what – a...
by Emily Hirsh | Sep 20, 2018 | Podcast
Here we take a look at your customer’s journey as a whole as we cover the FIFTH step of The Hirsh Process, which is Scaling and Optimizing. Dive deep into customer data, ad optimization and more. Gain confidence and learn why this step is so important and...
by Emily Hirsh | Sep 18, 2018 | Podcast
nbsp; You’ve got your customer journey down, your ads and funnel are working up until this point – and now it’s time for the sales… How can you connect with your audience based on the actions they take after you make your pitch? Today we going to dive into...
by Emily Hirsh | Sep 13, 2018 | Podcast
In today’s episode, we are going to discuss STEP THREE of The Hirsh Process: Lead Generation. Find out how our process for creating a lead generation strategy is different from anything else out there and how to leverage valuable content like webinars, quizzes,...
by Emily Hirsh | Sep 9, 2018 | Podcast
Everybody likes to talk about value, content and focusing on connections…very few people actually systematically apply it to their marketing. In today’s show, I introduce you to one of my favorite steps of The Hirsh Process, STEP TWO: Visibility. Learn how to go...
by Emily Hirsh | Sep 8, 2018 | Podcast
People are attracted to people and emotions, so in this episode, we cover the FIRST step of The Hirsh Process, Strategize, and what this step has to do with your emotional connection with your audience. Learn how to set yourself up for success and identify what most...
by Emily Hirsh | Sep 8, 2018 | Podcast
In today’s episode I am going to introduce you guys to the Hirsh Process. Over the next six episodes total we are going to go into very much depth of this five step process. I’m going to do an episode for each process, but today I’m going to give you...
by Emily Hirsh | Sep 7, 2018 | Podcast
Welcome to The Hirsh Marketing Underground Podcast. ATTENTION Innovators, Influencers, Creators and Game-Changing Entrepreneurs: Your internet domination begins right here! Subscribe to the Hirsh Marketing Underground Podcast
by Emily Hirsh | Sep 6, 2018 | Blog, growth, lifestyle
When I talk to people who use online marketing, I see a common theme: They get into the habit of sticking with one route of action without updating with the trends. This is narrow-minded, and it can really hurt your business. Since I started working with Facebook ads,...
by Emily Hirsh | Aug 23, 2018 | Blog, growth, lifestyle
Today I’m sharing three things you can do right now to increase your live show-up rate to webinars. (This especially applies to people who do LIVE webinars.) You want people to show up live to your webinar so they can connect with you there and then decide to purchase...
by Emily Hirsh | Aug 16, 2018 | Blog, growth, lifestyle
I love looking at the different phases of entrepreneurship (I learned this from Alex Charfen and The Billionaire Code). And today I want to share the shift in phases that’s currently happening with my business. Over the previous few months, I’ve put a lot of energy...
by Emily Hirsh | Aug 9, 2018 | Blog, growth, lifestyle
Have you noticed that the weekends affect your Facebook ads? We see this a lot with client accounts. Cost per lead, cost per registration goes up on the weekend. But what should you do about that? First, it’s important to notice that this is happening. My ads managers...
by Emily Hirsh | Aug 7, 2018 | Blog, growth, lifestyle
Woohoo! The July Hirsh Marketing Report has dropped! Click here to read the full report. Inside the report you will see an inside look at the following information: The highest & lowest cost per lead we are seeing for opt-in funnels, webinar funnels, and more....
by Emily Hirsh | Jul 19, 2018 | Blog, growth, lifestyle
This is why I love Facebook ads: The Pixel. You can put ads in front of people based on specific actions they take. And then you can drive them through specific actions in your funnel. No other advertising platform has the ability to do this at the same level. Here...
by Emily Hirsh | Jul 5, 2018 | Blog, growth, lifestyle
Today I’m bringing you some tips for how to lower the cost of your webinar registration. These are thing we do within my agency, so I know they work! #1. Do frontend retargeting (like Facebook lives). You need to have valuable content on the frontend of your funnel....
by Emily Hirsh | Jun 28, 2018 | Blog, growth, lifestyle
We’re seeing success with this across the board: Instagram Stories ads. The direction of online marketing is moving toward stories. Think about what YOU most pay attention to on social media – In the last year people have been moving their attention to Instagram...
by Emily Hirsh | Jun 26, 2018 | EmilyTv
Emily talks about the truth behind mom shaming, guilt, and the double standard for women. There’s a double standard for women: We are full-time mothers and full-time workers, and we’re sometimes shamed for that (even though we already feel guilty about it...
by Emily Hirsh | Jun 19, 2018 | EmilyTv
Emily talks about why and when to hire a business mentor or coach based on her own good and bad experiences. Coaches can be a great asset if you treat them as a partner and allow them to teach you what you don’t know – but you also have to be ready to implement...
by Emily Hirsh | Jun 14, 2018 | Blog, growth, lifestyle
Are you staying too much in the day-to-day of your business? This is the #1 thing holding CEO’s (including me!) back from creating huge success: we’re too much in the daily activities. More and more I’ve pulled myself out of the day-to-day of my business. The only...
by Emily Hirsh | Jun 12, 2018 | EmilyTv
Emily explains why it’s okay to become obsessed with what you want from life. My parents used to ask me, over and over again, “Emily, why can’t you just accept the answer ‘no’ when you don’t get what you want?” Here’s what I’ve noticed: Successful people don’t take...
by Emily Hirsh | Jun 5, 2018 | EmilyTv
Emily tells the story of how she broke the “rules” to create the life and business of her dreams. When she first started, people told her that she should stay in school to get the degree, that online business wouldn’t work. Three years later they’re no longer saying...
by Emily Hirsh | May 29, 2018 | EmilyTv
Emily shares her #1 tip for managing a successful business and being a Mom of two kids. To manage a successful business alongside motherhood, you have to give each their own attention – you can’t combine them! This takes endless effort and discipline, but today...
by Emily Hirsh | May 22, 2018 | EmilyTv
Emily talks about knowing when and how to specialize and niche down your services. She will answer the questions: Do you have to niche down immediately? And how do you know when and how to start? You’ve probably heard people say, “Find your Ideal Client first,” but...
by Emily Hirsh | May 15, 2018 | EmilyTv
Emily explains why the Art of Delegation is the key to growing your business. She talks about how and why it’s important, plus how to get started, even if you don’t think you’re ready!
by Emily Hirsh | May 12, 2018 | Blog, lifestyle
I love sharing strategies that I’m implementing for my own business, because I’m always trying out new ways of doing things. We’re always trying new things that we can later implement with clients. You might know that I run both a digital marketing agency and a...
by Emily Hirsh | May 8, 2018 | EmilyTv
Emily talks about why it’s not a good idea to run your business like a hobby (and what to do if this sounds like you).
by Emily Hirsh | May 4, 2018 | Blog, growth
Today we’re getting a little nerdy into some Facebook ads lingo, because this information is so important! I’m talking about how to scale your Facebook ads fast when you have a tight timeline and big goals. My agency works with some clients who have really big...
by Emily Hirsh | May 1, 2018 | EmilyTv
Emily maps out her morning routine in detail, with tips for how and why you might do the same to set yourself up for daily success.
by Emily Hirsh | Apr 26, 2018 | Blog, lifestyle
A few weeks ago, I asked you, “WHY do you want to be a virtual assistant or freelancer?” And overwhelmingly the response was about your desire for freedom, especially time freedom. That’s the same thing for me. The real reason I started this business was to have more...
by Emily Hirsh | Apr 24, 2018 | EmilyTv
Today I’m sharing how I’ve been able to sign A List clients like Marie Forleo and Mel Robbins. The truth is: It didn’t happen immediately. It’s taken more than two years to sign these high level clients in my business and I will share with you the secret sauce to...
by Emily Hirsh | Apr 17, 2018 | EmilyTv
Emily is sharing her top 5 Strategies to help you maximize your time as an entrepreneur.
by Emily Hirsh | Apr 12, 2018 | Blog, lifestyle
I was a good student. I liked school. But, I didn’t have time to go to school and build a business, plus be the mother to my children. That’s why I decided to drop out of college and dive into my business. Then finally, a year ago, my family was able to move into a...
by Emily Hirsh | Apr 10, 2018 | EmilyTv
Emily talks about how to connect with your ideal customer by using storytelling as part of your marketing strategy.
by Emily Hirsh | Apr 3, 2018 | EmilyTv
Emily explains how she structures her highly successful virtual team. She offers six steps you can take to scale your own business and team!
by Emily Hirsh | Mar 27, 2018 | EmilyTv
Do you know the best strategies for finding new clients and building your brand? In Episode 4, Emily dives deep on how to find new clients and build your brand! This episode is for you if you are new to business and still trying to find your ideal client online! Tag a...
by Emily Hirsh | Mar 20, 2018 | EmilyTv
Episode 3 has arrived! Are you a hustler? This episode is for you! Emily talks all about the taboo entpreneurial topic of HUSTLING! Here what she has to say! Comment below what your take on ‘hustling’ is.
by Emily Hirsh | Mar 13, 2018 | EmilyTv
The 2nd episode of Emily TV is here and it is a good one! Are you ready to find out the 3 things I changed after giving birth that 4x’ed my business revenue! Let me know what you think! Drop it in the comments and SHARE this video with all your biz...
by Emily Hirsh | Mar 12, 2018 | Blog, Facebook Ads
Today I want to hop into your inbox to give you a sneak peek into some things my agency is working on, plus some new changes I’m implementing with client strategy. #1: I’ve talked about the recent algorithm changes inside Facebook and what I think this will...
by Emily Hirsh | Mar 5, 2018 | Blog, Facebook Ads
I’m helping a lot of clients with webinars lately, so I wanted to offer you a back-to-basics explanation for the how to’s of tracking. If you’re currently planning or working on a webinar, it’s so important to have weekly tracking with specific metrics, so...
by Emily Hirsh | Mar 5, 2018 | EmilyTv
Join Emily Hirsh as she gives you a sneak peek view into a day of her life as a busy mom & business owner. In this episode Emily explains how systems and routine help her balance time for work, family, and adventure.
by Emily Hirsh | Feb 26, 2018 | Blog, Uncategorized
Today I wanted to hop into your inbox and share some Hot Tips from a recent strategy call with a client. These are tips that will be relevant to any business owner, so I’m sharing them with you! This is an exercise I work through with a lot of my new clients....
by Emily Hirsh | Feb 12, 2018 | Blog, Facebook Ads
I’ve been noticing a trend in online business. When I started working with clients as a Virtual Assistant, I was working underneath people who were obviously at a higher level than me. But now what’s happened is that our roles have been reversed. ...
by Emily Hirsh | Feb 5, 2018 | Blog, Uncategorized
Have you heard about the new changes to Facebook’s algorithm? Facebook’s announcement about the change is freaking people out. Have you noticed? Today I want to talk about how these will (and will not) affect your business this year. So here’s what I...
by Emily Hirsh | Jan 25, 2018 | Blog, Facebook Ads, growth
The entrepreneur curse. Do you know what it is? I’m guilty of this. My clients are guilty of this. My friends are guilty of this. We can never stop coming up with new ideas. So here’s what happens. You have an incredibly successful launch. And...
by Emily Hirsh | Jan 11, 2018 | Blog, growth
I’m going through a lot of changes in my business lately and implementing so many new things with my team! Today I’m writing to tell you about JUST THREE of those things, so that maybe you can implement them, too. My core business focus for 2018 is to create structure...
by Emily Hirsh | Dec 20, 2017 | Blog, Uncategorized
I know that you get it, creating something that you are sooo proud of (even if people in your circle don’t share your enthusiasm) and launching it to see the results. About six months ago, I decided to launch a course and from that moment it was all hands on...
by Emily Hirsh | Dec 10, 2017 | Blog, Uncategorized
We’ve been on the ‘mom business owner’ track lately because a lot of you have asked questions and have been interested in HOW this whole situation look for me. I have two babies, a husband and a pre-7 figure business… so yeah, it’s a full load. #1 Block...
by Emily Hirsh | Nov 9, 2017 | Blog, lifestyle
I love to travel and my husband and I have been all over the world. We knew that having two kids would mean some adjustments. I was prepared for that. Recently we packed up the car and took a two hour road trip to the beach with both kids. You heard that right-...
by Emily Hirsh | Nov 1, 2017 | Blog, mindset
There are sooo many gurus out there giving advice and “secrets” and formulas, aren’t there? But not all advice will work for every business, based on a couple of factors. One of those factors is what phase your business is in right now. Entrepreneurship comes...
by Emily Hirsh | Oct 25, 2017 | Blog, growth
There’s a thing out there called “copy marketing”. It basically means “take this strategy”, “swipe these formulas”, yadda, yadda, yadda. Here’s the dealio about this, you have to take this “advice”, then apply it to YOUR SITUATION, your market, your industry and your...
by Emily Hirsh | Oct 18, 2017 | Blog, growth
July 2017 was the biggest month ever in my business. It’s really exciting for me but I believe it’s also important to share with you so that you know what is possible for you and inspires you to step up in your own business. I believe that my success is attributed to...
by Emily Hirsh | Oct 7, 2017 | Blog, Facebook Ads
You have a Facebook page that’s just “meh” in the number of likes. So you think “Hey, I should run some ads to get more likes”. No. Just no. What you’re doing is telling Facebook “go find some random people to like my page”. So Facebook goes out to find people who...
by Emily Hirsh | Sep 27, 2017 | Blog, mindset
You’ve seen some of “those people” in your feed. They talk about “the hustle”. What the Hell does that even mean? I think it depends on the stage of your business that you’re in. When you’re just getting started, it means late nights and long hours and “YES” to every...
by Emily Hirsh | Sep 20, 2017 | Blog, growth
What do you want from your business? Freedom? Money? Helping thousands of people? It’s not selfish to say YES to all of those things and more. In the month of July, my business made $76,000 in profit. I’m not saying that to brag. I’m telling you so that you’ll know...
by Emily Hirsh | Sep 10, 2017 | Blog, mindset
You may know (or you’re about to) that I have a $250k/ year business as a virtual assistant. Even though I’ve done it, I’ve still had so many people doubt that it’s even possible for them (and so many people questioning my business too!). Those people start their...
by Emily Hirsh | Jul 29, 2016 | Blog, lifestyle
Nine years ago I was washing my parents’ cars for $20 and passing out flyers to babysit in my neighborhood. Six years ago I started my first official business in an elderly community in my hometown where I helped with anything and everything my clients needed:...
by Emily Hirsh | Jul 28, 2016 | Blog, Uncategorized
I am the perfect example of somebody who tries to do it all. The word “no” really isn’t in my vocabulary and I am often having to check my workload and commitments in my own business in order to maintain balance in my life. If you are reading this and you are an...
by Emily Hirsh | Jul 27, 2016 | Blog, Uncategorized
I live and breathe technology. As an online business manager my entire business is centered around checking email, text messages, answering the phone and even being on Facebook. To add to it, I work from home and run my own show so work never leaves me. I don’t leave...
by Emily Hirsh | Jul 11, 2016 | Blog, Uncategorized
I am a perfect example of type A. Calendars, to-do lists and any form of organization brings out this strange excitement in me. If you too get excited by new day planners and schedules then this blog will probably resonate with you. If you’re reading this and already...
by Emily Hirsh | Jul 11, 2016 | Blog, Uncategorized
When my husband and I started our online business years ago I wish somebody sat down with us and said “here is what you need to do.” Instead, we dove in and learned along the way. I wouldn’t have had this any other way because it gave me the solid foundation to grow...