by Emily Hirsh | Nov 6, 2018 | Blog, growth, lifestyle
On a weekly basis we have trainings on the finer points of “The Hirsh Process,” and today I’m giving you a sneak peek into our behind-the-scenes. Since I started my company, and especially since working with bigger name clients, my team primarily focuses on...
by Emily Hirsh | Oct 3, 2018 | Blog, growth, lifestyle
Do you look at your ad spending as one Big Picture? Or do you think about sales separately: sales from this webinar and sales from that opt-in? I encourage you to be intentional about your Big Picture Strategy. That’s one methodology I use with my clients, and it’s...
by Emily Hirsh | Sep 6, 2018 | Blog, growth, lifestyle
When I talk to people who use online marketing, I see a common theme: They get into the habit of sticking with one route of action without updating with the trends. This is narrow-minded, and it can really hurt your business. Since I started working with Facebook ads,...
by Emily Hirsh | Aug 23, 2018 | Blog, growth, lifestyle
Today I’m sharing three things you can do right now to increase your live show-up rate to webinars. (This especially applies to people who do LIVE webinars.) You want people to show up live to your webinar so they can connect with you there and then decide to purchase...
by Emily Hirsh | Aug 16, 2018 | Blog, growth, lifestyle
I love looking at the different phases of entrepreneurship (I learned this from Alex Charfen and The Billionaire Code). And today I want to share the shift in phases that’s currently happening with my business. Over the previous few months, I’ve put a lot of energy...
by Emily Hirsh | Aug 9, 2018 | Blog, growth, lifestyle
Have you noticed that the weekends affect your Facebook ads? We see this a lot with client accounts. Cost per lead, cost per registration goes up on the weekend. But what should you do about that? First, it’s important to notice that this is happening. My ads managers...
by Emily Hirsh | Aug 7, 2018 | Blog, growth, lifestyle
Woohoo! The July Hirsh Marketing Report has dropped! Click here to read the full report. Inside the report you will see an inside look at the following information: The highest & lowest cost per lead we are seeing for opt-in funnels, webinar funnels, and more....
by Emily Hirsh | Jul 19, 2018 | Blog, growth, lifestyle
This is why I love Facebook ads: The Pixel. You can put ads in front of people based on specific actions they take. And then you can drive them through specific actions in your funnel. No other advertising platform has the ability to do this at the same level. Here...
by Emily Hirsh | Jul 5, 2018 | Blog, growth, lifestyle
Today I’m bringing you some tips for how to lower the cost of your webinar registration. These are thing we do within my agency, so I know they work! #1. Do frontend retargeting (like Facebook lives). You need to have valuable content on the frontend of your funnel....
by Emily Hirsh | Jun 28, 2018 | Blog, growth, lifestyle
We’re seeing success with this across the board: Instagram Stories ads. The direction of online marketing is moving toward stories. Think about what YOU most pay attention to on social media – In the last year people have been moving their attention to Instagram...
by Emily Hirsh | Jun 14, 2018 | Blog, growth, lifestyle
Are you staying too much in the day-to-day of your business? This is the #1 thing holding CEO’s (including me!) back from creating huge success: we’re too much in the daily activities. More and more I’ve pulled myself out of the day-to-day of my business. The only...
by Emily Hirsh | May 12, 2018 | Blog, lifestyle
I love sharing strategies that I’m implementing for my own business, because I’m always trying out new ways of doing things. We’re always trying new things that we can later implement with clients. You might know that I run both a digital marketing agency and a...
by Emily Hirsh | Apr 26, 2018 | Blog, lifestyle
A few weeks ago, I asked you, “WHY do you want to be a virtual assistant or freelancer?” And overwhelmingly the response was about your desire for freedom, especially time freedom. That’s the same thing for me. The real reason I started this business was to have more...
by Emily Hirsh | Apr 12, 2018 | Blog, lifestyle
I was a good student. I liked school. But, I didn’t have time to go to school and build a business, plus be the mother to my children. That’s why I decided to drop out of college and dive into my business. Then finally, a year ago, my family was able to move into a...
by Emily Hirsh | Nov 9, 2017 | Blog, lifestyle
I love to travel and my husband and I have been all over the world. We knew that having two kids would mean some adjustments. I was prepared for that. Recently we packed up the car and took a two hour road trip to the beach with both kids. You heard that right-...
by Emily Hirsh | Jul 29, 2016 | Blog, lifestyle
Nine years ago I was washing my parents’ cars for $20 and passing out flyers to babysit in my neighborhood. Six years ago I started my first official business in an elderly community in my hometown where I helped with anything and everything my clients needed:...
