194 – The 5 Keys To Massive Marketing Success

194 – The 5 Keys To Massive Marketing Success

TweetSharePinShare332332 Shares SHOW NOTES   Do you want to crush your marketing goals and have massive success?  I think it’s safe to say that anyone listening to this podcast would answer yes to that question.  I know all too well that when you’re deep in your...
193 – How Do I Reach More Of My Target Audience

193 – How Do I Reach More Of My Target Audience

TweetSharePinShare332332 Shares SHOW NOTES   “How do I reach more of my target audience?”This is a question I’m often asked. Creating goal-breaking ads and reaching your perfect audience are NOT the result of using any special ‘ninja’ targeting strategies. It...
191 – Why Are My Leads Not Converting To Buyers

191 – Why Are My Leads Not Converting To Buyers

TweetSharePinShare332332 Shares SHOW NOTES   “Why aren’t my leads converting to buyers?!” Yes, I know, this is a scenario that no one really wants to experience.  But, if you find yourself in this situation, don’t run or feel bad about yourself and your...
190 – Common Challenges When Scaling Ads

190 – Common Challenges When Scaling Ads

  TweetSharePinShare332332 Shares SHOW NOTES   Maybe your ads are working on a small scale, earning you a bit of profit, and starting to gain traction!  If so YAY! That’s amazing! *virtual pat on the back*   Celebrate, but don’t think this is all it takes to...
189 – What To Expect With Lower Ticket Offers

189 – What To Expect With Lower Ticket Offers

TweetSharePinShare332332 Shares SHOW NOTES   Today I want to talk through the purpose of lower ticket offers because lately I’ve been seeing a lot of success with what we call “SLO” or self liquidating offer funnels. This success didn’t just pop out of thin...
187 – When Do I Increase My Ad Spend?

187 – When Do I Increase My Ad Spend?

TweetSharePinShare116116 Shares SHOW NOTES This is a common marketing question new + experienced business owners ask: When Do I Increase My Ad Spend? I have the answer for you, but it’s a bit more complicated than “Increase your ad spend when…” The reality is,...
182 – Why LIVE Webinars Are CRUSHING It Right Now!

182 – Why LIVE Webinars Are CRUSHING It Right Now!

TweetSharePinShare0 Shares SHOW NOTES I’ve been really excited lately. Why? Because live webinars are CRUSHING IT right now!  Any dedicated business owner or serious entrepreneur should be super excited about this fact too. ✔️More people are at home, looking for ways...
181 – Market To What Your Audience Wants

181 – Market To What Your Audience Wants

TweetSharePinShare0 Shares SHOW NOTES What is the most important thing in marketing? For me, it has to be MESSAGING. You’ve got your targeting, strategy, and offer down… but none of that matters if you’re not able to nail your messaging.  I recently finished the...
180 – The Danger Of Distraction In A Crisis

180 – The Danger Of Distraction In A Crisis

TweetSharePinShare0 Shares SHOW NOTES During this time of universal crisis, it may feel harder to stay focused than usual. Afterall, you’re being bombarded with endless social media distractions that have the potential to derail both you and your business.   One of...
175 – Tips On Running Your Team & Business Online

175 – Tips On Running Your Team & Business Online

TweetSharePinShare0 Shares SHOW NOTES With so many people bringing their business online, I’ve received a lot of questions about how I run my team of 20+ employees virtually…  This episode answers a few of those questions (+shares my biggest piece of advice for...
171 – Giving And Receiving Feedback As A Leader

171 – Giving And Receiving Feedback As A Leader

TweetSharePinShare0 Shares SHOW NOTES Feedback (positive + negative!) from your Team is vital to your success – and you know this! You rely on your team to serve your clients, to reach your goals, to grow your company. But, if you want QUALITY feedback from the...
167 – Reporting Transparency

167 – Reporting Transparency

TweetSharePinShare0 Shares SHOW NOTES The #1 thing people get wrong with ads is… REPORTING. Because, it’s actually really hard to get accurate reports to explain exactly what happens to your leads – through the whole funnel. First, Facebook’s reporting can be up...
163 – Special Edition 4 – Leadership In Chaos

163 – Special Edition 4 – Leadership In Chaos

TweetSharePinShare0 Shares SHOW NOTES Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis. (This series comes in response to what’s happening worldwide with the recent COVID-19 outbreak.) Listen to Special...
162 – Special Edition 3 –  Following Data Vs Emotions

162 – Special Edition 3 – Following Data Vs Emotions

TweetSharePinShare3838 Shares SHOW NOTES Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis. (This series comes in response to what’s happening worldwide with the recent COVID-19 outbreak.) Listen to Special...