219 – Scaling & Optimizing Your Ads & Marketing

219 – Scaling & Optimizing Your Ads & Marketing

TweetSharePinShare22 Shares SHOW NOTES Think you’re “done” with your marketing? Think again! Marketing is an ever evolving process where there will ALWAYS be opportunities for improvement. Nothing you do will ever truly be “perfect.” There will always be issues that...
213 – How To Maximize Your Lead Generation

213 – How To Maximize Your Lead Generation

TweetSharePinShare0 Shares SHOW NOTES Leads – what every marketer wants, but can’t always easily get. And even if they can, they often struggle with getting them to convert. Now, like everything else in marketing, the secret to lead generation isn’t some crazy...
208 – What To Do If My Ads Not Converting

208 – What To Do If My Ads Not Converting

TweetSharePinShare3737 Shares SHOW NOTES A marketer’s worst nightmare is trying everything you can think of, but still having your ads fail to convert. There’s actually a very simple process you can follow to determine WHY your ads aren’t converting, and where you...
207 – Is Your Offer The Problem

207 – Is Your Offer The Problem

TweetSharePinShare0 Shares SHOW NOTES When marketing doesn’t work we’re quick to blame the technical pieces. Maybe it was the strategy, or the funnel, or how I set up my ad. But in reality, the problem usually doesn’t lie in the technical. Typically, it lies in the...
200 – The Two Types of Ads Budgets

200 – The Two Types of Ads Budgets

TweetSharePinShare0 Shares SHOW NOTES If there’s one thing that I see people mess up with their ads time and time again… It’s their budget. They don’t know how much they should budget… Or they aren’t willing to budget enough… Or they don’t understand when...
193 – How Do I Reach More Of My Target Audience

193 – How Do I Reach More Of My Target Audience

TweetSharePinShare332332 Shares SHOW NOTES   “How do I reach more of my target audience?”This is a question I’m often asked. Creating goal-breaking ads and reaching your perfect audience are NOT the result of using any special ‘ninja’ targeting strategies. It...
191 – Why Are My Leads Not Converting To Buyers

191 – Why Are My Leads Not Converting To Buyers

TweetSharePinShare332332 Shares SHOW NOTES   “Why aren’t my leads converting to buyers?!” Yes, I know, this is a scenario that no one really wants to experience.  But, if you find yourself in this situation, don’t run or feel bad about yourself and your...
174 – Test, Refine, Repeat

174 – Test, Refine, Repeat

TweetSharePinShare0 Shares SHOW NOTES Curious about the experience of being a Hirsh Marketing client?  I have the unique opportunity to have that experience myself – because Team Hirsh runs all my ads!  So in this episode, I’m sharing a behind-the-scenes look at...
156 – Leaning On The Pixel Data + Algorithms

156 – Leaning On The Pixel Data + Algorithms

TweetSharePinShare0 Shares SHOW NOTES In the first few months of 2020, Team Hirsh is finding a few new-ish trends happening with Facebook ads… The summary? Facebook wants you to use its pixel data + lean on the algorithms. Basically, the more power you give to...
149- Nurturing In Your Marketing

149- Nurturing In Your Marketing

TweetSharePinShare33 Shares The reality is, most of your sales will come from someone who has multiple touchpoints with your brand.  But not everyone strategizes for this! Let’s say, approximately 1-3% of your leads convert to a sale post-webinar (the actual...
145- Let your numbers tell a story

145- Let your numbers tell a story

TweetSharePinShare0 Shares You know you need to track data to know whether your marketing efforts matter… (I’ve talked about it often enough!) But, do you know which numbers to track – and WHY? Too many people gather “all” the data, just to have metrics in the...
104- Is The Problem Ads… Or Your Funnel?

104- Is The Problem Ads… Or Your Funnel?

TweetSharePinShare77 Shares SHOW NOTES Marketing is an intricate puzzle of moving parts. And sometimes it’s confusing to pinpoint the exact “problem” that needs fixed… Is it the ads or your funnel? These parts have to work together, but also separately. Think about it...
102- When Will I Start To See Results With My Ads?

102- When Will I Start To See Results With My Ads?

TweetSharePinShare77 SharesSHOW NOTESI hear this question time and again from current + potential clients… “When will I start to see results with my ads?”Well, the reality is… it varies! And it depends! (I know that’s not what you want to hear! But I’m not here to...
91- Is Your Offer The Problem?

91- Is Your Offer The Problem?

TweetSharePinShare77 SharesSHOW NOTESThis is a common problem, because it’s really hard to get right, especially the first time.But, if you’re following a proven webinar funnel strategy + your offer is solid, the problem with your funnel is likely (yes, I’m saying it...
75- How Do You Prove Your Funnel?

75- How Do You Prove Your Funnel?

TweetSharePinShare1717 SharesSHOW NOTESBefore you scale your funnel, you need to prove that it works! This is true for any new funnel – whether you’re brand new to business or you’ve been in business for decades.How do you do “prove it”? Well, you might not like...
52- How to test your messaging in your ads

52- How to test your messaging in your ads

[smart_track_player url=”http://traffic.libsyn.com/hirshmarketingunderground/Episode_52_edited.mp3″ background=”#ffffff” ]People often ask me, “How does your Team create ad creative that converts? Can you share your template?”Now, if you’ve...